{"id":1984,"date":"2023-03-29T22:01:48","date_gmt":"2023-03-29T22:01:48","guid":{"rendered":"https:\/\/goairmart.com\/articles\/?page_id=1984"},"modified":"2023-04-03T21:15:11","modified_gmt":"2023-04-03T21:15:11","slug":"create-a-video-shop","status":"publish","type":"page","link":"https:\/\/goairmart.com\/articles\/create-a-video-shop\/","title":{"rendered":"Create a Video Shop"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">With the popularity of Instagram Reels and TikTok, it&#8217;s easy to see that video is king when it comes to social media. But could video also be the future of e-commerce?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In China, <a href=\"https:\/\/goairmart.com\/articles\/livestream-selling-for-your-online-shop\/\" target=\"_blank\" rel=\"noreferrer noopener\">livestreaming<\/a> is a successful e-commerce sales tactic where shops film product demos or tastings and offer a limited-time flash sale for the livestream viewers. Livestreaming is an interactive, engaging way to showcase products and build hype for an online store. This tool is slowly gaining popularity in the U.S. and has been bringing in sales for many Airmart merchants.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Given the success of livestreaming, we decided to introduce evergreen video shops you can share again and again. Video shops aren&#8217;t new shops, they are simply videos that link directly to your existing Airmart shop. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Video shops offer an exciting way to introduce your shop to new customers and make the perfect first impression. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">All you need to <a href=\"https:\/\/video.goairmart.com\/video\" target=\"_blank\" rel=\"noreferrer noopener\">create a video shop<\/a> is a vertical video that is 30 seconds or less and a published Airmart shop. If you have an account but have not yet created a shop, you can start making one directly from <a href=\"https:\/\/video.goairmart.com\/video\" target=\"_blank\" rel=\"noreferrer noopener\">the video shop page<\/a>.  If you don&#8217;t currently have an Airmart account, you can <a href=\"https:\/\/group.goairmart.com\/en\/welcome\/signup?utm_source=wordpress&amp;utm_medium=videoshop\" target=\"_blank\" rel=\"noreferrer noopener\">sign up for an account here.<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"547\" height=\"940\" src=\"https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29.png\" alt=\"\" class=\"wp-image-1985\" srcset=\"https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29.png 547w, https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-175x300.png 175w\" sizes=\"auto, (max-width: 547px) 100vw, 547px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">What makes a good video? The best videos for video shops meet these criteria:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Vertically filmed (in portrait orientation) <\/li>\n\n\n\n<li>Run time of 30 seconds or less<\/li>\n\n\n\n<li>Filmed with a steady camera (a tripod can help!)<\/li>\n\n\n\n<li>Well-lit (Natural light, a ring light, or box lights all work well).<\/li>\n\n\n\n<li>Have clear, crisp sound <\/li>\n\n\n\n<li>Feature movement of some kind<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">What should you film for your video shop?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Here are some ideas for what to film for your video shop:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A tour of your shop, kitchen, or farm <\/li>\n\n\n\n<li>Baking, cooking, or farming action<\/li>\n\n\n\n<li>A 360-degree view of a popular dish <\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Where should you share your video shop?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">You can share your video shop on Instagram, Facebook, Pinterest, Whatsapp, WeChat, Twitter, Little Red Book and anywhere else you can post a link.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here are some examples of video shops.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Farm Video Shop<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/video.goairmart.com\/video-play\/16\"><img loading=\"lazy\" decoding=\"async\" width=\"626\" height=\"1024\" src=\"https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-1-626x1024.png\" alt=\"\" class=\"wp-image-1986\" srcset=\"https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-1-626x1024.png 626w, https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-1-183x300.png 183w, https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-1.png 674w\" sizes=\"auto, (max-width: 626px) 100vw, 626px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Home Chef Video Shop<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/video.goairmart.com\/video-play\/15\"><img loading=\"lazy\" decoding=\"async\" width=\"639\" height=\"1024\" src=\"https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-2-639x1024.png\" alt=\"\" class=\"wp-image-1987\" srcset=\"https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-2-639x1024.png 639w, https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-2-187x300.png 187w, https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-2.png 678w\" sizes=\"auto, (max-width: 639px) 100vw, 639px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Bakery Video Shop<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/video.goairmart.com\/video-play\/13\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"1024\" src=\"https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-3-620x1024.png\" alt=\"\" class=\"wp-image-1988\" srcset=\"https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-3-620x1024.png 620w, https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-3-182x300.png 182w, https:\/\/goairmart.com\/articles\/wp-content\/uploads\/2023\/03\/2023-03-29-3.png 671w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Create your own video shop and show off your Airmart store.<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-font-size aligncenter\" style=\"font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.227), 16px);font-style:normal;font-weight:600\"><a class=\"wp-block-button__link has-base-color has-text-color has-background wp-element-button\" href=\"https:\/\/video.goairmart.com\/video\" style=\"border-radius:40px;background-color:#6fc16d\" target=\"_blank\" rel=\"noreferrer noopener\">Create a video shop<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">If you do not yet have an Airmart shop, sign up below.<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-font-size aligncenter\" style=\"font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.227), 16px);font-style:normal;font-weight:600\"><a class=\"wp-block-button__link has-base-color has-text-color has-background wp-element-button\" href=\"https:\/\/group.goairmart.com\/en\/welcome\/signup?utm_source=wordpress&amp;utm_medium=videoshop\" style=\"border-radius:40px;background-color:#6fc16d\" target=\"_blank\" rel=\"noreferrer noopener\">Open a shop<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>With the popularity of Instagram Reels and TikTok, it&#8217;s easy to see that video is king when it comes to social media. But could video also be the future of e-commerce? In China, livestreaming is a successful e-commerce sales tactic where shops film product demos or tastings and offer a limited-time flash sale for the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-1984","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Create a Video Shop - Airmart E-Commerce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/goairmart.com\/articles\/create-a-video-shop\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Create a Video Shop - Airmart E-Commerce\" \/>\n<meta property=\"og:description\" content=\"With the popularity of Instagram Reels and TikTok, it&#8217;s easy to see that video is king when it comes to social media. 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