Top 10 Features of the Best Free Ecommerce Website Builder for Your Business
In recent years, the surge in online shopping has prompted entrepreneurs to switch their focus onto the virtual marketplace. This shift to digitization has prompted the rapid growth of eCommerce platforms, making it challenging for business owners to decide on the best website builder for their online store. This article will discuss the Top 10 features pivotal for choosing the best free eCommerce website builder for your business.
1. Ease of Use: The best website builder for online stores should be user-friendly and not require you to have any technical skills. Ease of use means you can conveniently make changes, add products, and update details without learning to code.
2. Customizability: The ability to personalize templates according to your brand identity sets an exceptional website builder apart. Building your online store with customizable templates helps create a unique and enticing setup for customers, ultimately enhancing the user experience and your brand’s professional image.
3. Safety and Security: The ideal free eCommerce website builder should provide a safe and secure environment for transactions. This involves having an SSL certificate for encrypted links between a web server and a browser, ensuring all data transferred between the web server and browsers remain private and untouched.
4. SEO features: The significance of SEO in digital marketing needs no elaboration. An outstanding website builder should include built-in SEO tools to assist you in improving your store’s visibility on search engine results. This way, you’re not only reaching potential customers but also increasing website traffic.
5. Mobile Responsiveness: As mobile shopping is gradually overtaking desktop-based purchases, your eCommerce website should be mobile-friendly. Select a website builder with mobile-responsive themes and templates to ensure consistency across all devices without compromising the design and functionality.
6. Integrated Payment Gateways: Choose a builder that supports various payment methods, such as PayPal, debit/credit cards, or mobile wallets, making the payment process hassle-free for customers. An exceptional website builder should also comply with PCI standards for handling payments securely.
7. Inventory Management: Efficient inventory management is crucial for the smooth operation of an online store. The first-rate website builder should encompass features like product tracking, low stock alerts, and bulk import/export of items, supporting you in maintaining an organized and foolproof inventory system.
8. Live Customer Support: Customer support plays a vital role in the entire process of setting up your online store. The best free eCommerce website builder for your business should offer dedicated customer support to clarify all your doubts and help you overcome any technical difficulties.
9. Analytics Integration: Tracking your business’s progress and customer behavior is vital for growth. An eCommerce website builder that allows easy integration with tools like Google Analytics can provide you with valuable insights for decision-making and strategy planning.
10. Scalability: As your business grows, your eCommerce platform needs to grow with it. The best website builder for an online store should be scalable, allowing you to add more products, sell on more platforms, or expand your business internationally.
In summary, identifying the best free eCommerce website builder for your business mostly comes down to your business’s specific needs, so it’s significant to consider these features before deciding. Please also bear in mind that while a free website builder sounds enticing, these plans often come with limitations. It might be advisable to start off with a free plan but plan for a paid option in the future as your online store scales up.
No doubt establishing your online store is a big step towards the digital evolution of your business. But with the right website builder catering to all your specific needs, the journey becomes significantly simple and rewarding, contributing to the ultimate success of your online business.