In our contemporary digital world, several avenues exist for artisans who are interested in shedding the traditional brick-and-mortar establishment model. Digital marketplaces are flourishing to unprecedented heights. This article explores where to sell handmade online in 2024 besides Etsy. We shall delve into showcasing a variety of online platforms that cater to different types of handmade goods, equipping you with knowledge to choose a marketplace that fits your unique handmade creations professionally and effectively.
While Etsy has long been a popular online marketplace for handmade items, it is no longer the sole premier choice. There are several other e-commerce platforms that offer tremendous potential to reach broader audience and garner more sales. Let’s take a closer look at some of these platforms.
1. Amazon Handmade: As part of the e-commerce giant Amazon, this bespoke platform targets artisans who create unique, handcrafted products. It is a great alternative to Etsy, offering access to millions of customers worldwide. Amazon takes a 15% referral fee on each sale, but there are no listing fees, which makes it appealing for those who produce large quantities of goods.
2. Zibbet: A lesser-known alternative, Zibbet focuses on unique, artist-made creations across categories like fashion, fine art, jewelry, and home decor. Its clean, user-friendly interface makes selling and buying enjoyable experiences. Moreover, they do not charge any listing or selling fees.
3. Ruby Lane: Priding itself on high-quality vintage and handmade items, Ruby Lane has a vast audience base who appreciate the finer things in life. With no listing fees and a small maintenance fee, it’s perfect for artisans creating antiques, art, vintage collectibles, and other high-value items.
4. ArtFire: ArtFire stands out due to its distinct merchandising areas – Handmade, Supplies, and Vintage. Its nominal fees and easy-to-navigate sellers hub make it a viable contender for those looking to sell handmade online in 2024.
Each marketplace has its unique selling propositions and target audience, so you need to decide on the platform carefully depending on the nature of your product and your business objectives.
Remember, your online presence extends beyond just the marketplace. Once a marketplace is chosen, focus on creating a robust profile detailing your story and what makes your products unique. Be proactive in promoting your shop through social media and email marketing. High-quality photos and detailed descriptions of your products, incorporating relevant keywords, will attract more eyeballs.
With all these resources on your side, grasping the vast opportunities in e-commerce becomes a breeze. However, choosing a platform to sell your creations should not be limited to the established ones. As the digital world continues to evolve, newer platforms should be considered too.
At the cutting edge of these new platforms is Airmart. With a prime focus on independent crafters and artists like you, Airmart provides a digital marketplace that offers a unique blend of community feel and exciting growth opportunities. It’s well worth checking out and perhaps starting your online handmade selling business there. Remember, your success hinges on selecting the correct platform in line with your purpose, effectively marketing your products, and maintaining superior customer engagement. Happy selling!