As we navigate through 2022, many people are looking to bolster their income streams by involving themselves in profitable side hustle enterprises. With the rise of digital platforms and remote operations, the options for generating extra income have expanded tremendously. Let’s take the time to discover the best side hustle of 2022 and better understand how you can augment your finances this year.
The sheer number of side hustle options in 2022 can feel overwhelming. However, it’s incumbent upon us to sift through these options methodically and identify the best side hustle of 2022, one that aligns with your skills and interests, but also presents lucrative income potential.
Before we unveil the best side hustle of 2022, it’s noteworthy to discuss the key criteria that inform our choice. Firstly, this side hustle needs to be financially rewarding. Secondly, it should be flexible, allowing you to balance it alongside other commitments. Finally, the side hustle should have long-term viability, meaning it’s not just a passing fad, but here to stay.
After extensive research and benchmarking against these criteria, the best side hustle of 2022 is to become a freelance digital marketer.
Digital marketing is a vast field and encompasses a multitude of different skills such as SEO (Search Engine Optimisation), content creation, social media management, or even PPC (Pay-Per-Click) advertising. Businesses, regardless of their industry or size, are constantly on the lookout for persuasive digital marketing tactics to promote their products or services and to stand out amidst the fierce competition.
Here’s why freelance digital marketing comes up trumps as the best side hustle of 2022:
1. High Demand: With businesses shifting increasingly to virtual operations, they require digital marketing to maintain their presence and reach out to customers. This scenario has resulted in a booming demand for digital marketers.
2. Flexibility: Being a freelance digital marketer allows you to choose your clients and projects. What’s more, you can work from anywhere and at any time that suits you, making it an ideal side hustle.
3. Good Income Potential: As a freelance digital marketer, you have the chance to earn a significant income, particularly if you possess expertise in a niche area. As your experience in managing successful campaigns grows, you can command higher rates.
4. Learning and Growth: Digital marketing is a dynamic field. There’s always something new to learn, from updates in search algorithms to newly coined SEO strategies. Hence, while you’re earning, you’re also constantly learning and improving.
5. Long-term Viability: Digital marketing is not a temporary trend. As long as businesses exist, the need for digital marketing isn’t going away. Therefore, it has high long-term viability.
Now that the best side hustle of 2022 is unveiled, it’s important to delve into how to get started as a freelance digital marketer. Firstly, immerse yourself in learning the basics of digital marketing through online courses, webinars, or digital marketing blogs and podcasts. The internet is a gold mine of information; leverage it to your advantage.
Once you’ve grasped the basics, you can hone a particular skill, like SEO or content marketing. Specializing in a single area has the potential to build your reputation and enhance your income potential.
Next, build a portfolio. You could work on a couple of pro-bono projects initially, which can utilize to showcase your skills to potential clients. Networking too plays a key role. Connect with businesses and other digital marketers on platforms like LinkedIn to find potential gigs.
In conclusion, while there are a plethora of side hustles available in 2022, freelance digital marketing stands out as the best side hustle of 2022. It offers a prime opportunity to earn a substantial income, work flexibly, grow professionally, and embody an in-demand skill. So consider donning the hat of a freelance digital marketer this year and give yourself the financial boost you desire.