If you’re tired of seeing everyone in the same clothes from well-known retailers, or you’re simply on a mission to support more independent brands, then this article is for you. It’s high time to discover and explore these top small online clothing businesses to shop from today.
Major clothing brands and chains dominate the world of fashion; however, there is charm, uniqueness, and quality to be found in small online clothing businesses. Not only do these businesses offer one-of-a-kind pieces, but they also often come with an inspiring story behind their inception and rise.
1. Everlane: Everlane has been an internet favorite for years, offering transparency and ethically made clothing at fair prices. They are well-known for their classic basics that are the perfect cornerstone of any wardrobe. A small online clothing business based in San Francisco, they have recently expanded to include physical boutiques in select locations.
2. ELOQUII: ELOQUII is a small online clothing business that caters especially to plus-size women. The brand is dedicated to making fast fashion available to women of all sizes, following the belief that fashion should be stylish, trendy, and inclusive. From bold prints to minimalist designs, ELOQUII offers a wide variety of options to suit any style.
3. Outdoor Voices: If athletic wear is more your style, Outdoor Voices has got you covered. Unlike mass-produced commercial activewear, this small online clothing business offers a range of athletic wear suitable for any workout regime, while maintaining the comfort and style that’s perfect for the ‘athleisure’ trend.
4. Cuyana: For the enthusiast of minimalism and sustainability, Cuyana is your place to be. This small online clothing business is based on a less-is-more philosophy. They offer high-quality items designed and crafted with longevity in mind, meaning fewer, better items in your closet.
5. Frank And Oak: Bringing eco-friendly materials and ethical practices to the forefront, Frank And Oak have quickly gained a loyal customer base. This small online clothing business champions sustainable fashion, creating all their pieces from low-impact, eco-friendly materials.
6. Jack Erwin: If you’re in the market for high-end men’s shoes, Jack Erwin is a must-visit. This small online clothing business offers a range of classic styles at a fraction of the price you’d find in a traditional retail store.
7. Reformation: Chic, feminine, and sustainable are three words to describe Reformation. This small online clothing business designs limited-edition collections with a focus on sustainable fabrics and fair labor practices.
Apart from providing unique, quality garments, shopping from these small online clothing businesses also means directly supporting dreams, talents, and passions. By choosing these independent brands, you’re not just buying clothes—you’re showing your appreciation for their vision, dedication, and innovation.
Moreover, if you dream of creating your own designs and starting your own small online clothing business, it’s entirely possible. Various e-commerce platforms, such as Shopify, Etsy, and WooCommerce, offer complete solutions to set up an online store. From merchandising to payment and shipping, these platforms have made it easy for any aspiring entrepreneur to start their own online clothing business.
Remember, all the remarkable businesses mentioned above started small, but with the right exposure, hard work, and unique products, they’ve managed to build up impressive followings online. In the modern e-commerce era, no dream is too big or small to achieve.
In conclusion, venturing outside of big-name brands can lead to some unique finds while supporting small businesses. Discover these top small online clothing businesses to shop from today, and you may stumble upon your new favourite store. And who knows? In the future, we may be featuring your brand on our list of top small online clothing businesses to shop from.